Chris Hadfield:
Final Orbit
I had the honour of leading the design and marketing strategy for Chris Hadfield’s new novel Final Orbit. I created such fun marketing collateral from T-shirts, to stickers, signage and even made. commerical that aired for weeks at a time on CTV.
Created a tour T-Shirt that fans and readers got to collect at different signings Chris Hadfield attended.
One of my favourite parts of this project was creating this sticker sheet. Each sticker has a different meaning towards the book.
Then created a bubble mailer that was then sent out to a ton of book influencers. Inside this bubble mailer included the sticker sheet, some bookmarks I designed and other fun collateral to promote the novel.